Thai bourse’s online simulation game attracted 1,500 new accounts in 2007
The Stock Exchange of Thailand (SET)’s realistic online stock simulation game, SET Click2WIN, was a first for Thailand in 2007 and involved 17,209 players. Because the game gave people confidence in investing, it contributed to 1,500 new trading accounts being opened shortly thereafter.
Winners of the ‘investors’ and ‘experimenters’ categories achieved 163% and 146% returns respectively. Following the game’s success in 2007, The Exchange will run it again in 2008, with prizes totaling THB 1.6 million.
“SET Click2WIN employed virtual stock market information and conditions, with real-time information based on what is actually happening on the market,” SET President Ms. Patareeya Benjapolchai said.